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Available Tracking Options

There are a few options to track the traffic flow. Please choose the one that suits you best. For every option, you need to make sure that UTM parameters are transferred up to the conversion page.

1. JS Pixel

This option only works when you have access to the offer's page source code and you can implement the javascript code into it.

The pixel will not be activated if the visitor's cookies were overwritten during their way to the needed ‘thank you’ page. As a solution, we ask to place our pixel on all landings (placed all over, from the first page of the funnel up to the 'thank you' page).

First, select the MGID conversion sensor option at the bottom of campaign settings in the Dashboard.

Then, get Pixel code.

Make sure that the pixel is placed in the source-code of the targeted pages.

We also need to register the URL of the targeted page in our system to activate the tracking.

You can find out more about our pixel installation in MGID Blog. 

2. Postback, S2S

If you don't have access to the offer's page source code, you can use a third-party tracking system to control your sales/leads/conversions/subscriptions/registrations.

We need to pass the parameter c={click_id} in the tracking link. We use it to optimize the campaign's performance (increase/decrease the traffic from several sources) and you should apply that data on your side.

You can set a specific event in your system and pass the required data depending on the actions performed by the visitor. If the event is a "lead", we need to pass the following data to the URL http://a.mgid.com/postback:

c={click_id} + e=lead (event name+client ID) + r=amount of revenue (if possible).

Check this section to find out more about trackers and the setup process for the most popular solutions on the market.