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ClickFlare Tracker Integration in MGID Ads

MGID Ads Dashboard Settings

Start by creating an event and a Postback URL in the MGID dashboard. Follow these steps:

1. Create a new advertising campaign or edit an existing one in the dashboard.

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2. Navigate to the Conversion tracking section and select the Postback option in the Tracking settings tab.

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3. Add a new conversion goal and create a unique name for the goal. You can select an existing goal here as well.

This field accepts only Latin letters and numbers; when filled in, it is automatically assigned as the "e" parameter. 

Here, you can also indicate the conversion cost (optional).

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Repeat these steps (i.e., add another goal) if you want to track more than one conversion goal. The system allows for tracking up to three conversion goals using Postback. 

4. You can track unique and non-unique conversions using Postback.

Find the conversion counting button under the advanced settings dropdown. By default, it’s set up to track only unique conversions. However, some funnels require counting multiple conversions with the same click ID. An example of this is a standard funnel with a "purchase" conversion and an upsell action after the first purchase. In this case, counting non-unique conversions feature will be useful for accurate tracking. 

The conversion counting setting is available separately for each of the three conversion goals.

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    Keep in mind that if the setting is mistakenly switched to count all conversions, it may result in inaccurate statistics. Use this feature only when necessary for specific scenarios.

     

    5. Select Manual setup from the drop-down menu.

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    6. Set up macros for tracking link, add the real get parameter for the click_id macro that the third-party tool uses.

    The {click_id} macro is crucial for postback conversion tracking.  To make sure your Postback works as intended, add the real parameter for the {click_id} macro in this field.

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    7. You can also set up the  following fields:

    • Add additional macro by clicking the plus button;
    • Add any additional parameters to your tracking link. Custom tags will be included alongside system-defined macros when your campaigns go live;
    • Add UTM tags to the link. 

    Check the Tracking link preview field to see how the appended part of your tracking link will look with all macros and tags included.

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    8.  Scroll down to the Postback URLs section. Next to the goal name, click Get Postback URL and then copy the URL. Save the link on your device, as you will need it later.

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    9.  Save changes if editing, or publish the campaign if creating a new one.

    Now, you will need to enter the Postback URL on the ClickFlare side. Follow the steps below. 

     


    ClickFlare Dashboard Settings

    The next step will be creating a traffic source on the ClickFlare side. 

    1. Log in to the ClickFlare account to create a new traffic source or choose an existing one from the list of traffic sources.
    2. Click Traffic Sources and then click New.

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    3.  We recommend selecting the default MGID traffic source template. Type “mgid” in the search field and select the MGID template.

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    4. Fill in the Workspace, Name (MGID), and Cost currency fields. 

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    5. Paste the MGID postback URL that was generated in the MGID Ads Dashboard. 

    Change the {click_id} and {revenue} macros to the ones ClickFlare uses: {external_id} and {payout}.

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    Important! 

    Here is an example of the current link:

    https://a.mgid.com/postback/843200?c={click_id}&e=clickflare843200&r={revenue}    

     

    You have to change the link according to the following template:

    https://a.mgid.com/postback/843200?c={external_id}&e=clickflare843200&r={payout

    6. Save the traffic source with the relevant settings.

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    7. To create a campaign in the Destination tab, choose New Flow (1) and click on New Path (2).

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    8. Click Select Lander and choose the option Create new Lander.

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    9. Insert the landing page URL, then add the "?" sign after the URL. 

    Next, add the click_id macro and parameter as shown below (you can replace the click_id parameter with the parameter name used in your system). 

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    10. Then, click Select Offer and choose the Create New Offer option.

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    11. Fill in the fields. If you are not using an affiliate network, enter your website URL and turn on the Append Click ID to Offer Url switcher. Save the settings in the modal window.

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    12. Save the settings in the side panel.

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    13. Complete the settings in the Tracking tab and save the campaign.

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    Next, you must obtain a URL for the future MGID ad creation. 

    14. To proceed, navigate to the Campaigns section and click the pencil icon under Actions.

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    15. Within the Tracking tab, copy the Campaign Tracking URL.

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    16. Proceed to the MGID Ads Dashboard and click the Campaign name.

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    17. Click the Create ads button.

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    18. Insert the ad URL in the Content URL field and save.

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    This instruction is for setting up postback between ClickFlare and MGID. To send a postback to ClickFlare, use the link from the Tracking tab.

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